🎯 Target: City families with children looking for mountain vacations.

😖 Pain: Direct booking on the establishment's website competes with

online booking websites, which take a commission on each stay.

📱 Solution: Optimize the user experience on the swisspeakresorts.com

website for prospecting and booking.

🚀 Approach: User-centered design, with a focus on UX research and

minimizing development.